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Advertising and promotion: an integrated marketing communications perspective / George E. Belch and Michael Belch

By: Contributor(s): Material type: TextTextPublication details: New York, United States of America : McGraw Hill, 2012Description: xxxiv, 828p. : ill. (col.), ports (col.) ; 28cmISBN:
  • 9780071314404
Subject(s): DDC classification:
  • 659.1
LOC classification:
  • HF5823 .B427
Item type: Books
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Holdings
Home library Call number Status Date due Barcode Item holds
ABUJA LIBRARY BRANCH HF5823 .B427 (Browse shelf(Opens below)) Available 2023-0608
IBADAN BRANCH LIBRARY HF5823 .B427 (Browse shelf(Opens below)) Available 2023-0606
LAGOS BRANCH HF5823 .B427 (Browse shelf(Opens below)) Available 2023-0607
Total holds: 0

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