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Contemporary advertising / Courtland L. Bovee and William F. Arens

By: Contributor(s): Material type: TextTextSeries: The Irwin series in marketingPublication details: Illinois, United States of America ( Homewood ) : Irwin, 1986Edition: 2nd edDescription: xxvii, [674p.?] : ill. (some col.) ; 28cmISBN:
  • 0256033021
Subject(s): DDC classification:
  • 659.1
LOC classification:
  • HF5821 .B783
Item type: Books
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Holdings
Home library Call number Status Date due Barcode Item holds
ABUJA LIBRARY BRANCH HF5821.B783 (Browse shelf(Opens below)) Available 2020-1655
Total holds: 0

Bibliography: P. 631-633

(Hbk)

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